Fortified and Functional Foods
The current Natural Marketing Institute's Health and Wellness Trends study shows that a growing number of consumers are interested in the health benefits of lutein-fortified foods and beverages.
Significant numbers of consumers expressed a desire to purchase lutein-enriched foods and beverages to prevent and treat eye and skin problems**, and more than 1 in 4 of consumers say they would buy more of the brands and products they currently use if those brands and products were enriched with lutein.
Food and beverage companies are showing greater interest in enriching their products with lutein in order to serve this growing consumer need.
What products contain purified crystalline lutein?
The companies listed below support the Lutein Information Bureau, and offer the following products and brands containing the same supplemental, purified crystalline lutein used in the groundbreaking LAST study.